Performance Marketing & Growth Architecture

Stop Burning Ad Spend. Scale With Data-Driven Performance Marketing.

As your Fractional CMO, I bridge the gap between hardcore media buying psychology and technical tracking architecture to deliver predictable, profitable scale.

₹15Cr+

Ad Spend Managed

500+

Businesses Empowered

55+

Global Certifications

Meta & Google

Certified Partner

Execution Capabilities

Core Digital Marketing Services

No vanity metrics or empty promises. Every campaign is engineered around strict unit economics, ROAS, and customer acquisition costs.

Omnichannel Performance Media Buying

Scaling ad spend safely requires multi-platform dominance. We build and manage high-performing campaigns across Meta, Google Ads, LinkedIn, and programmatic networks with strict CAC and target ROAS thresholds.

  • Advanced CBO & ABO structure mapping
  • Dynamic creative testing frameworks
  • Retargeting funnel architecture

D2C E-commerce Revenue Scaling

For online stores, ad management is only half the battle. We optimize your catalog performance, maximize Average Order Value (AOV), and establish robust MER (Marketing Efficiency Ratio) tracking.

  • Catalog sales & Advantage+ optimization
  • Post-purchase upsell & cross-sell loops
  • Abandoned cart & retention automation

High-Converting Sales Funnels & CRO

Driving traffic to a poorly optimized page is financial suicide. We craft high-converting landing pages backed by deep consumer psychology, friction-free checkout flows, and persuasive copywriting.

  • UX/UI conversion rate optimization
  • Persuasive narrative & angle positioning
  • A/B split testing of hooks & CTAs

Tracking Architecture & Attribution

Post-iOS14 privacy updates broke basic pixel tracking. Thanks to my technical background, we implement bulletproof server-side tracking (Meta CAPI) and custom API event mapping so you never lose data.

  • Server-side GTM & Meta CAPI setup
  • GA4 e-commerce event configuration
  • Real-time multi-branch CRM dashboards
Our Methodology

The 4-Step Scaling Framework

A systematic, engineering-backed approach to predictable revenue growth.

01
Audit & Setup

We audit your historic ad accounts, verify server-side tracking accuracy, and calculate exact break-even unit economics.

02
Creative Testing

We deploy structured creative sprints testing multiple hooks, angles, and formats to identify winning ad variations.

03
Aggressive Scale

Once winning funnels and creatives are locked in, we scale media spend systematically while defending target ROAS.

04
Retain & Optimize

We build automated retargeting loops and email/WhatsApp retention sequences to maximize customer lifetime value (LTV).

Ready to Eliminate Ad Waste and Scale Profitably?

Book a private 45-minute strategy session with Kundan Shrivastava. Let's analyze your marketing setup and build a custom growth roadmap.

Book Your Strategy Session